Swiss luxury watch manufacturer, IWC Schaffhausen, celebrated the launch of the new Pilot’s watches collection in Doha last night, in existence of IWC’s brand partners in Qatar Al Majed antiques and Qatar Watch Club.
Held at Dusit Doha Hotel – The House restaurant, the occasion was hosted by IWC’s Regional Office for the Middle East, India and Africa and Al Majed antiques. The celebrations were brought to life as the day started with the discovery of the group launching over a romantic dinner, accompanied by live music as well as a distinctive setup of the new Pilot’s watch series.
Guests also observed the very special event of an IWC watch maker in the event, which gave them both the firsthand expertise and view of this thorough process that IWC takes for every one of their timepieces to function with such precision.
Upon entrance, IWC’s & Al Majed guests that included members and collectors of the Qatar Watch Club, were welcomed with a special performance from Qatar Jazz Group.
The new IWC Pilot’s watches were presented in January 2019, at the Salon International de la Haute Horlogerie (SIHH) in Geneva and have since been launching globally throughout the year.